Ooredoo Maldives partnered with the Ministry of Tourism to promote the 'Nala Nala Raajje' video challenge, a video competition held by Ministry of Tourism in celebration of the Golden Jubilee Year of Maldives' Tourism.  

Ministry of Tourism has announced Ooredoo Maldives as the Associate Partner of the video challenge. Ooredoo Maldives will be promoting the video challenge to its local and international network of over 117 million people across 10 countries.

Nala Nala Raajje Video challenge is a lip-syncing social media competition held with exciting cash prizes and holiday packages for the winners. Both Maldivians and foreigners can take part in the competition.

Participants will have to post a lip-syncing video for Nala Nala Raajje theme song on their Facebook, Instagram or TikTok account.

The winners of the competition are awarded separately among locals and foreigners, where local winners will receive a cash prize up to MVR 25,000 and an Ooredoo MiFi.

Winners among the foreigners that take part in the video challenge will be awarded with exciting holiday packages and an Ooredoo Tourist MiFi enabling foreign participants who visit Maldives to enjoy the unique beauty of the nation.

The campaign was commenced on 12th March, 2022. The Ministry extended the deadline of the video challenge from May 10th to June 30th 2022.

Participants are categorized based on their follower base on each platform and are allowed to post maximum of three videos per account.

A panel of judges will select the winners, and points will be awarded on a pro rata basis for the videos with the most views, likes, and shares in each category.

Ministry of tourism states that the main aim of the social media campaign is to celebrate the occasion and promote the golden jubilee year theme song by creating user-generated content.

More information about the Nala Nala Raajje Video Challenge, will be available on the official website of the Maldives Ministry of Tourism.