Dhiraagu has on Tuesday launched 12 New Channels its 'DhiraaguTV', with special a promotion.

The channels launched were: Sony HD, Sony Max HD, Sony Pix HD, Sony Sub HD, Sony BBC Earth, Sony Rocks HD, Sony Mix, Sony TEN 1, Sony TEN 2, Sony TEN 3, Sony Six and Sony ESPN.

At a special event held at the Dhiraagu Head Office, its Business Development Director Ahmed Maumoon and the Sony Picture Network's Business Development Director Sushil Singh announced the promotion; a lucky draw.

According to Dhiraagu, those who register to DhiraaguTV before November 25, will qualify for the lucky draw, and stand a chance to win a 65" LG TV and a Bose Sound System.Those who are currently reigistered to DhiraaguTV will automatically qualify for the draw too.